The retail industry has always been subject to theft and fraud. It cannot be eradicated, but the time has come to use the latest technology. In this article, we will talk about the behavioral analysis of buyers and methods of theft prevention. All this is provided by the installation of video surveillance in the store.
POS equipment is a terminal for non-cash payments with software. It is used not only for calculating buyers but also for accounting for goods and simplifying inventory.
Integration of this system with video surveillance allows you to control and suppress theft, fraud schemes at the checkout and in the store itself. For optimal performance, you will need:
As the data of the past years show, entrepreneurs in retail cannot independently monitor the actions of employees and prevent theft and fraud. They don’t have time for it. The fundamental condition for doing business in 2021 is the control of cash registers using video surveillance.
Additionally, the integration of smart video surveillance and POS terminals helps in monitoring queues. It is necessary to collect marketing information for business development:
This information is essential for business development. By understanding problems, an entrepreneur will be able to find ways to solve them.
You can’t just put on surveillance cameras and hope that the company’s work will improve. The control system should consist of several parts.
It’s not enough to record people with cameras; you need to analyze what is happening. And to exclude the human factor, an objective assessment is required. This is facilitated by video analytics with artificial intelligence.
Also, due to the large flow of people, ordinary cameras are useless, it becomes difficult to count visitors. With the help of analytical algorithms, the percentage of errors can be reduced to a minimum.
Additionally, an infrared camera and a laser rangefinder are used. Typically, such devices implement the following video analytics filters:
In 2021, you don’t have to buy unnecessary equipment. You can control your business, money, and the quality of staff work from your phone. Install the Faceter app, connect to IP cameras at the surveillance point and always stay on top of what is happening.
The service will replace your security guard, manager and notify you in case of suspicious actions. Video surveillance from Faceter will protect you from unnecessary expenses and open up vast possibilities of video analytics:
For more information about the analytics capabilities of the service, follow the link.
How long is the store’s video surveillance stored in such a database? Ir depends on the chosen tariff: from 1 to 7 days. And then, the information can be transferred to the cloud and stored indefinitely.
Monitoring queues and controlling cash transactions will allow a business to save up to 60% of its revenue. But it is essential to establish a monitoring system that is flexible and widely available. The Faceter service meets these requirements.
